IPS Panel

The secret behind LG TV's life-like color and wide viewing angle is the panel. Just as the quality of the beans determines the quality of the coffee, the quality of the panel determines the quality of the TV. The IPS Panel used by LG is the reason why LG LED TVs have clearer, more consistent, and sturdy screens.

Life-like Color

IPS offers a color impression that is most identical to that of the original image.The colors are truly closest to nature and most comfortable for the eyes.

Wide Viewing Angle

Among LCD panels, it is visibly clear that IPS shows the most consistent color and contrast from all angles. Free from color wash and contrast loss, it is the ideal panel for all purposes.

Blur-free Clarity

IPS is decidedly superior to the competing panels in the clarity of its pictures during fast motion display, allowing blur-free, crystal-clear pictures.

Stable Screen

IPS panels are stable and sturdy, and resistant to damage, as opposed to weak competing panels; just try a simple knock or poke at the screens to see for yourself.

Triple XD Engine

Enjoy sheer perfection of Color, Contrast, and Clarity with the all-powerful Triple XD Engine. LG's latest and most advanced Triple XD Engine brings the highest level of excellence in Color, Contrast, and Clarity for the best picture quality and performance.

Smart Energy Saving

Besides the fact that most LG TVs adhere to the new Energy Star 3.0 guidelines, some of our models also offer smart energy-saving features that are built right in. You can access some of these energy-saving features by selecting the "Picture" menu from your TV's setup menu.

Intelligent Sensor Technology

This innovative technology automatically calibrates and optimizes brightness, contrast, white balance, and color, based on the ambient light in the room, which can help save energy.

Power Saving Modes

Choose from 6 different energy-saving modes* with backlight dimming: Maximum, Medium, Minimum, Off, Intelligent Sensor (auto), and Screen Off, so that the product uses no standby power while not in use.

Content Display Setting

You can save energy by choosing content-specific display settings, from vivid mode to video mute.

DivX

LG TVs are DivX Certified®, and can play DivX® video up to 1080p HD. Enjoy the vast variety of premium content from the internet through DivX HD.

Motion Eco Sensor

The Eco Motion Sensor is a brilliant new technology that reduces power consumption by slightly adjusting the brightness of the screen relevant to the speed of the pictures.